Get down to the nitty-gritty of who your customers really are and how to talk to them. This isn’t about casting a wide net; it’s about precision targeting for better results.

What You'll Learn: Acquire analytical skills to dissect your market, understand your audience deeply, and tailor messages that speak directly to them.

  • Identifying and Understanding Target Markets

  • Creating Buyer Personas

  • Tailoring Messages to Audience Segments

Transformation: Learn to create detailed buyer personas and segment your audience for targeted and effective advertising.